Nest No. 1
Region : Vietnam
Field : Food
No. 1 Bird’s Nest Company is one of the leading units in the field of manufacturing and trading bird’s nest products in Vietnam. With many years of experience in the industry, Yen No. 1 has built a solid reputation and is a trusted address for millions of customers across the country.
No. 1 Bird’s Nest Company focuses on selecting high-quality raw materials, from the Central and Northern provinces of Vietnam, which are famous for the richness and purity of bird’s nests. Through modern processing processes and strict quality control, No. 1’s Nest products not only ensure hygiene and safety but also retain the natural flavor and high nutritional value of bird’s nests.
Thanks to our constant commitment, creativity and sense of responsibility, Yen No. 1 has affirmed its position as one of the leading addresses when it comes to bird’s nests in the Vietnamese market and the whole region.
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Service
• Design brand identity
• Product packaging design
Background
Before meeting Malu Design to request a design for brand identity and product packaging, Yen No. 1 had gone through a significant development journey in the field of manufacturing and trading of bird’s nest products. Below is the context of Yen No. 1 at that time:
- Prestige and quality : Yen No. 1 has built a solid reputation among customers through providing high quality, safe and pure products. This is an important factor that helps the company maintain its position in the market.
- Fierce competition : In the bird’s nest production and business industry, competition is always a big challenge. Yen No. 1 must constantly improve the quality of products, services and brand image to compete effectively against competition from rivals.
- Need for brand image : To enhance brand value and attract customer attention, Yen No. 1 recognizes the importance of having a consistent and eye-catching brand identity, along with with suitable and unique product packaging.
- Development in market expansion plan : The company aims to expand both domestic and international markets. This requires them to have a professional brand identity and product packaging to build trust and attract new customers.
With the above challenges and opportunities, Yen No. 1 decided to seek support from Malu Design to develop a unique brand identity and product packaging that truly reflects the company’s values and spirit. , while helping them reach their market goals in the most effective way.
