Chuyên mục: News – Case Study
Disneyland – What makes Disneyland a “happy land” in the hearts of customers?
Known as a “happy land” for millions of customers around the world, Disneyland always makes
IKEA – 7 marketing strategies that create a global furniture empire
As a brand operating in the furniture industry, specializing in providing semi-assembled furniture products, appliances
LEGO: Going beyond the limits of traditional toy blocks
Did you know that there are over 400 billion LEGO pieces in the world? LEGO,
Kodak – From the golden age to the “silent” moment
The emergence of digital technology and unchanging conservatism have made it impossible for Kodak –
Decode Sora – OpenAI’s viral video creation AI
Sora doesn’t create videos by stitching together multiple photos, but rather renders pixels in real
Pantone announces the color of the year 2024: Representing compassion, human connection and mental health
Peach Fuzz is the main color of 2024 announced by Pantone on December 7, 2023.
Case Study Hoa Lo Prison Relics – Doing media with a love of history
In today’s context, when historical knowledge is still considered dry, difficult to remember and seemingly
Distribution strategy of Coca Cola in Vietnam
Talking about the giants in the beverage market, Coca Cola is certainly one of the
Analyzing Coca-Cola’s international business strategy
To become one of the famous beverage brands in the world, Coca-Cola has effectively built
Marketing strategy of Coca Cola in the Vietnamese market
Coca-Cola is the most popular beverage brand in Vietnam with 51% of the carbonated beverage
Cocoon’s Marketing Strategy: Vietnamese vegan cosmetics
Cocoon’s marketing strategy has conveyed the message to users that cosmetics are vegan, protect the environment
Shopee’s marketing strategy: The secret to becoming a leader
Shopee has become one of the most famous e-commerce platforms in Vietnam and Southeast Asia. To